Being prepared for a crisis takes practice


If a tornado siren sounded right now and severe weather was affecting your city, you would know what to do, right? You would get to a safe place, with your family. If you cannot get to a small room, like the students do during drills in grade school, you would get down on your knees, and cover your head and neck.

Some businesses and schools also learn what to do if an active shooter enters their building. Run. Hide. Fight.

Why do you know what to do in either of those situations? Because you have practiced and prepared. And practiced and prepared again.

Those are crises and you prepared and practiced for them. Why wouldn’t you do the same for other instances, like an employee theft that became public? A negative viral social media post about bad customer service? The aforementioned tornado ripping the roof off your business? A malware attack affecting your IT system?

You should. Prepare and practice.


Elephant on the loose

It’s a scenario that is potentially funny and dangerous at the same time.
This week, you may have seen the news that an elephant escaped from Circus World in Baraboo, Wis. It’s undoubtedly one of the scenarios Circus World prepares for in its crisis response plan. Thankfully in this instance, it appears as if the elephant was calm and residents were lucky enough to catch a glimpse and enjoyed the pachyderm’s stroll through the town.
Trainers from the museum knew what to do and coaxed the animal back to its home. Its also likely staff were taking other precautions the public did not see to make sure the story didn’t go from feel-good to nightmare.
If the scenario had taken a turn for the worse, Circus World would have had contingency plans in place to mitigate danger to the nearby neighbors and the elephant.  This story had a happy ending, but only because Circus World was prepared.
Have an elephant in your organization that keeps you up at night? Let Contingency Resources help you prepare so you can go back to counting sheep instead of worrying about the elephant that can ruin your organization’s reputation.